Today at Adobe MAX, Adobe has announced that it will be making its all new platform for augmented reality design, Project Aero, available to a select group of individuals in private beta.
“For AR to truly go mainstream – there’s a need to solve both sides of the equation – authoring and delivery – within a consistent immersive design platform. And that’s exactly what we plan to do,” wrote Adobe’s CTO Abhay Parasnis in a blog post. However, he adds, Project Aero is only the first step in Adobe’s support for AR content creators.
They also play to make Adobe’s existing tools AR-ready to make it possible for creators to switch between programs they already know and design AR content without coding.
Adobe also plans to build new immersive tools to make AR content creation drag-and-drop simple.
All Adobe-built AR experiences will also take advantage of Adobe Sensei, which uses artificial intelligence (AI) and machine learning to “deeply understand the physical world”, Parasnis said, and respond to lighting changes, textures, motion and spatial awareness. “Aero understands the best way to light your scene so it blends seamlessly in the real world or how best to optimize the AR experience for the device you are using so loading content happens in seconds.”
Their cloud-based AR services will also make it possible to publish AR content “to the real world with the push of a single button” Parasnis said, adding that Adobe has also been working with Apple and Pixar to standardize AR file formats and interaction models to make AR experiences seamless for users.
“This is an aspirational journey that we’re embarking on, and Project Aero is the first milestone in our mission to democratize the creation of immersive experiences,” Parasnis said.
You can sign up for early access to Adobe’s Project Aero here.